Running 100 miles is seldom done alone.
Family, friends and community play an integral role in helping you accomplish your goals. Likewise, we couldn't provide you this 100 mile mountain race in beautiful Colorado if it weren't for the following sponsors. Please support them the same way that they support you, we're all in this together.
Laws Whiskey House distills Colorado's finest whiskey with the mantra "Craft over commodity. Quality over quantity. Whiskey above all.®" This outstanding quality shows not only in their whiskey, but also in their people, from grain to shelf. Laws and the High Lonesome share many of the same values and principles, making it a serious pleasure to partner with them. Laws was the first sponsor on board and this race wouldn't be the same without them. Cheers!
Laws is providing a custom engraved bottle of whiskey to everyone running the mountain. They will also be slinging cocktails at the finish line, donating proceeds to our non-profit partners, sponsoring an aid station, and being overall badasses by supporting us in other uncounted ways.
Skratch Labs is a pioneer in electrolyte drinks, chews, and real food nutrition. They will be supplying Skratch drink mix, Skratch chews, and tasty portables on race day.
Tailwind Nutrition is the industry leader in liquid calorie nutrition. Not to mention, their endurance fuel system can be a life saver when your stomach decides to reject solids.
It's rare to see two competitors team up for an event. Needless to say, we are absolutely thrilled to be able to offer both of these product lines. We know everyone has different needs on race day and these partners are helping us reach our goal of effectively supporting all of our runners. As they say, teamwork makes the dream work, so be sure to try them out during your training!
Huma Gels is our exclusive gel sponsor and we could not be more delighted. Not only do they work, but they deliver results with great taste. In our race committee alone they have developed a reputation for being the only gels that we can still eat at mile 90. Be sure to try out all of the flavors, you can find Huma at most specialty running stores. PRO TIP: our favorite is the Apple Cinnamon, it tastes just like applesauce!
Trail head Sponsors
Become a Partner
If you would like to partner with us, fill out the form below and one of our staff members will get back to you.